Challenge Your Slogan Expertise With These Famous Brand Taglines
What is General Electric’s slogan and mission statement?

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According to Adweek, General Electric only started using its “Building A World That Works” slogan in 2020. But it speaks to the company’s wide variety of production capabilities, encompassing everything from consumer electronics to aircraft parts to financial services.
Jakub Porzycki/NurPhoto via Getty Images
Jakub Porzycki/NurPhoto via Getty Images
What is General Electric’s slogan and mission statement?
- “Innovative Technology For A Changing World”
- “Lights That Stay On”
- “The Future In On”
- “Building A World That Works”
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